News

• Rethinking Your Client Presentation
  June 1, 2017
  

  Re-Invent Your Presentation with the Audience in Mind   A customer presentation is one of the most important and useful tools available to an insurance agent. Face time with an organization’s decision makers provides a golden opportunity to distinguish your agency …

• Congratulations to SEMS on 25 years!
  May 25, 2017
  

  On May 23rd, 2017 we had the distinct honor of sponsoring and attending the 25th Anniversary Dinner for Stamford Emergency Medical Services, Inc. (SEMS). McNeil & Co. and our ESIP team have had the pleasure of providing SEMS with insurance coverage for …

• Marketing to Millennials
  May 3, 2017
  

  By: Tim Woitach As baby-boomers continue to retire and millennials are thrust into leadership positions, we are seeing a changing landscape in the insurance industry. Decision-makers are becoming younger and more diverse, driving carriers and agents to communicate with their …

• Target Marketing in the Insurance Industry
  April 5, 2017
  

  By: Tim Woitach Target marketing is a key component of effectively growing your business in the insurance industry; even more so when working in niche markets. Program business continues to outpace the commercial sector in terms of growth, but it …

• Developing Strong Client Relationships
  March 9, 2017
  

  By: Tim Woitach Has a prospect ever told you that they won’t move coverage from their current agent or carrier, no matter what? Do you have clients that show that same loyalty to you? Taking the time to develop strong …

• Protecting Against E&O Claims
  February 2, 2017
  

  By: Tim Woitach E&O claims are a serious concern for insurance agencies, especially in specialty insurance markets. With detailed coverage tailored to each specific insured, aspects of the policy can be overlooked. The responsibility lies in the hands of both …

• Video Marketing in the Insurance Industry
  January 10, 2017
  

  By: Tim Woitach Marketers have been preaching the effectiveness of video for years, but many insurance agencies have thought it too expensive or time consuming. However, with mobile devices and tablets accessible to almost everyone, it has never been easier …

• 5 Tips for Selling Cyber Liability to Small Businesses
  December 1, 2016
  

  By: Tim Woitach Cyber Liability remains one of the fastest growing markets in the insurance industry. Cyber risks and data breaches are frequently associated with large corporations, overlooking the opportunities in small and midsize businesses operating across multiple markets. In …

• 8 Tips for an Effective Cold Calling Campaign
  November 1, 2016
  

  By: Tim Woitach Cold calling has always been a hot topic among sales professionals. There are a lot of industry experts that look at the process as either a last resort or a waste of time altogether. However, if you …

• 5 Trade Show Dos and Don’ts
  October 4, 2016
  

  By: Tim Woitach Trade shows can be an integral part of an insurance agency’s marketing efforts. They offer an agent the opportunity for face time with an array of prospects and developing relationships with key decision makers in the industries …