We are who we insure
“Good afternoon, this is Tony Blackwell from McNeil & Co…” Sound familiar? If you’ve sent us a new submission over the past several months you’ve probably received a phone call from Tony. In an effort to better understand and measure …
I’ve previously written about trade show dos and don’ts and the important role these events can play in your agency’s marketing efforts. Today I’m going to go a step further and break down 9 factors to address to make the most of any …
Leveraging educational content to inform buyers how your agency can help them mitigate risk. In previous blogs, we’ve discussed how to establish your agency as an insurance expert and often referenced the importance of providing relevant content to policyholders and …
I’ve previously preached the importance of meeting with your customers face-to-face as often as possible to establish a strong relationship. However, as your book of business grows and your agency expands its reach, it becomes more and more difficult to …
Move beyond the stigma of Continuing Education and help your agency become an industry expert. Say the words Continuing Education around a group of agents and you’ll usually hear a chorus of loud sighs in response. Most insurance professionals think of …
Determining which customer service channels you can support to better serve your policy holders. Customer service is essential to success in every industry; even more so in insurance. The technological landscape is constantly changing and creating new channels to provide …
Re-Invent Your Presentation with the Audience in Mind A customer presentation is one of the most important and useful tools available to an insurance agent. Face time with an organization’s decision makers provides a golden opportunity to distinguish your agency …